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Banner Ads

Most pages on this site carry a banner ad at the top right hand corner of the page. Some pages have no ad, some have a fixed ad associated with that page but most have an ad that has been selected at random from a pool of banner ads. You may check this by refreshing this page - where you should see a different banner ad displayed each time.

Some ads are sponsored while others are ones that I have chosen to display because I believe in the cause of their associated organizations.

I track the statistics for most banner ads but in some cases for technical reasons or where the tracking takes place remotely, I am unable to do this.

The click-through rate (CTR) is obtained by dividing the number of impressions delivered, by the number of users who clicked on it. As of today (August 2005), a good CTR for a banner-ad is considered to be 0.2%.

Banner Ads can be in text or image (jpg or gif) format and must conform to the standard 468w x 60h pixels and their file size must be absolutely no more than 25k bytes. I do not support Flash banners.

The current pool of banner ads is shown below.

Inactive

Start Date: 2014-06-23
Finish Date: 2014-11-13
Status: Inactive
Impressions since started: 39,616
Clicks since started: 2,638
Click through rate (CTR): 6.66%

Start Date: 2014-02-21
Finish Date: 2014-03-31
Status: Inactive
Impressions since started: 13,031
Clicks since started: 1,455
Click through rate (CTR): 11.17%
Disclosure

Start Date: 2014-02-21
Finish Date: 2014-03-31
Status: Inactive
Impressions since started: 12,264
Clicks since started: 580
Click through rate (CTR): 4.73%
Disclosure

Start Date: 2013-09-23
Finish Date: 2013-11-27
Status: Inactive
Impressions since started: 11,841
Clicks since started: 667
Click through rate (CTR): 5.63%
Disclosure

Start Date: 2013-09-16
Finish Date: 2013-11-12
Status: Inactive
Impressions since started: 10,316
Clicks since started: 689
Click through rate (CTR): 6.68%
Disclosure

Start Date: 2013-07-24
Finish Date: 2013-10-11
Status: Inactive
Impressions since started: 11,843
Clicks since started: 579
Click through rate (CTR): 4.89%

Start Date: 2013-06-06
Finish Date: 2013-07-02
Status: Inactive
Impressions since started: 3,948
Clicks since started: 622
Click through rate (CTR): 15.75%
Disclosure

Start Date: 2013-05-14
Finish Date: 2013-06-12
Status: Inactive
Impressions since started: 4,430
Clicks since started: 567
Click through rate (CTR): 12.80%

Start Date: 2013-02-20
Finish Date: 2013-04-24
Status: Inactive
Impressions since started: 9,826
Clicks since started: 593
Click through rate (CTR): 6.04%

Start Date: 2013-01-09
Finish Date: 2013-03-04
Status: Inactive
Impressions since started: 9,368
Clicks since started: 1,475
Click through rate (CTR): 15.75%
Disclosure

Start Date: 2012-08-02
Finish Date: 2015-01-01
Status: Inactive
Impressions since started: 161,964
Clicks since started: 1,194
Click through rate (CTR): 0.74%
Disclosure

Start Date: 2012-03-31
Finish Date: 2013-12-31
Status: Inactive
Impressions since started: 76,722
Clicks since started: 971
Click through rate (CTR): 1.27%
Disclosure

Start Date: 2012-03-31
Finish Date: 2014-12-31
Status: Inactive
Impressions since started: 111,090
Clicks since started: 1,370
Click through rate (CTR): 1.23%
Disclosure

Start Date: 2012-01-25
Finish Date: 2012-05-01
Status: Inactive

Start Date: 2020-01-11
Finish Date: 2021-01-11
Status: Inactive
Impressions since started: 82,518
Clicks since started: 5,021
Click through rate (CTR): 6.08%
Disclosure

Start Date: 2011-08-15
Finish Date: 2012-12-30
Status: Inactive

Start Date: 2010-09-07
Finish Date: 2010-12-02
Status: Inactive

Start Date: 2010-05-04
Finish Date: 2020-12-31
Status: Inactive

Start Date: 2004-08-15
Finish Date: 2020-01-01
Status: Inactive

If you are interested in Knowledge Management, the Knowledge Café or the role of conversation in organizational life then you my be interested in this online book I am writing on Conversational Leadership

David Gurteen

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Monday 2 October 2023
10:07 PM GDT