Intention, context, emotional intelligence, escalation, and sustainability are words that are absent from the operational management techniques of managers worldwide. However, they form the basis of skills required to manage organizations in today's knowledge-based economy. <p>
Ken Standfield investigates the ways in which intangible values can be identified, measured, and managed. His taxonomy reveals fundamental differences between a manufacturing economy and one that creates value through knowledge, relationships, and time. <p>
By using case studies, a combination of theory and applications, and a set of accounting tools, he demonstrates how a new value framework can protect investors while giving companies the ability to generate long-term growth.
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