JOHN SEELY BROWN <p>
Former Director, Xerox Palo Alto Research Center (PARC) and co-author of The Social Life of Information <p>
"The Rise of the Creative Class is an insightful portrait of the values and lifestyles that will drive the 21st century economy, its technologies and social structures. To understand how scientists, artists, entrepreneurs, venture capitalists and other self-motivated, creative people are challenging the traditional structures of the 20th century society, read this book. It will convince you that success in the future is not about technology, government, management or even power; it is all about people and their dynamic and emergent patterns of relationships."
Video: Interview with Mireille Jansma and Jurgen Egges of the ING Business Academy in Amsterdam
This is a short video interview with Mireille Jansma and Jurgen Egges of the ING Business Academy in Amsterdam in November 2011 where David Gurteen asks them how they learnt about his Knowledge Cafe concept and how it has played a role in their "Challenging Minds" programme.
Media Information:
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JOHN SEELY BROWN <p>
Be Creative Or Die
The Rise of the Creative Class by Richard Florida 
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