Putting Stories to Work: Mastery Business Storytelling shows business leaders how to become better communicators using oral storytelling techniques. It provides a clear process for finding stories to tell, how to remember them, how to tell them and knowing when to refresh them. It's draws on the latest psychological, sociological and neuroscience research. It makes the case for business storytelling and teaches the reader about four story patterns to learn: connection story, clarity story, influence story and success story. The book also covers how to embed story techniques in organisations and how to use them to convey strategy. There is a case study from an up and coming business in the USA called PIRCH and throughout the book are many stories to illustrate the key points of the book.
Video: The Story of Stuff
The Story of Stuff: From its extraction through sale, use and disposal, all the stuff in our lives affects communities at home and abroad, yet most of this is hidden from view. The Story of Stuff is a 20-minute, fast-paced, fact-filled look at the underside of our production and consumption patterns. The Story of Stuff exposes the connections between a huge number of environmental and social issues, and calls us together to create a more sustainable and just world. It'll teach you something, it'll make you laugh, and it just may change the way you look at all the stuff in your life forever.
You will find information on over 200 books on this website - books that relate to the themes of the site: knowledge, learning, creativity, innovation and personal development.
If you would like to receive an e-mail alert whenever I post information about a new book (i.e. one that has been published in the last 12 months) then please click on the button below and complete the form.
The Gurteen Knowledge Community is a global learning community
of over 21,000 people in 160 countries across the world.
The community is for people who are committed to making a difference:
people who wish to share and learn from each other and who strive to see
the world differently, think differently and act differently.
Membership of the Gurteen Knowledge Community is free.