www.gurteen.com

Report

Social Strategies in Action: Driving Business Transformation by Dr Bonnie Cheuk

(Aug 2013)

 






Author

Dr Bonnie Cheuk 

Publisher

Ark Group

First Published

August 2013

Categories

Human Resources; Intellectual Capital; Knowledge Management

Google It!

Social Strategies in Action: Driving Business Transformation 

Other

Books

 

 

Read reviews or order

Amazon.com 

Social platforms are changing how organisations are communicating and operating on a global business scale.

However, with recent studies from the likes of Gartner and MIT Sloan Management Review, in conjunction with Deloitte, indicating that the importance and demand for social business is growing, there are still many barriers slowing its progress.

Ark Group's new report Social Strategies in Action: Driving Business Transformation addresses the challenges of implementing a successful social business strategy within an organisation, and provides guidance and best practices on the key factors which are critical for its success.

This highly practical report is packed with case studies from a variety of global organisations on how social strategies are being utilised to transform various aspects of business, including:

• Innovation – crowdsourcing ideas from employees • Internal communications – increasing staff engagement with new-style newsletters • Sharing knowledge – using the social intranet to publish product information and marketing materials, interact with users, and share subject matter experts' insights through a blog • Events management – building and continuing momentum for strategy meetings • Project management – enabling project managers to connect with project team members, facilitating discussions, and sharing updates, meeting minutes, and project documents • Sales enablement – connecting the sales team to align sales priorities, connecting the global sales team to serve global clients, and gaining real time market and competitor insights

The case studies in the report provide you with actionable templates which can be adapted and implemented immediately within your organisation.

Dr. Bonnie Cheuk is a director with Citigroup where she has established the global knowledge sharing and collaboration strategy and has implemented two generations of enterprise-wide social business platforms for the business.

You can find out more about Bonnie on her blog http://bonniecheuk.blogspot.co.uk and on twitter @bonniecheuk.

You can purchase the report here.



Video: Blogs in Plain English



Blogs in Plain English

Media Information: Image


You will find information on over 200 books on this website - books that relate to the themes of the site: knowledge, learning, creativity, innovation and personal development.

If you would like to receive an e-mail alert whenever I post information about a new book (i.e. one that has been published in the last 12 months) then please click on the button below and complete the form.


Report
  Social Strategies in Action: Driving Business Transformation (August 2013) by Dr Bonnie Cheuk 

If you are interested in Knowledge Management, the Knowledge Café or the role of conversation in organizational life then you my be interested in this online book I am writing on Conversational Leadership
David Gurteen


Follow me on Twitter

How to contact me


My Blog

Gurteen Knowledge Community
The Gurteen Knowledge Community
The Gurteen Knowledge Community is a global learning community of over 21,000 people in 160 countries across the world.

The community is for people who are committed to making a difference: people who wish to share and learn from each other and who strive to see the world differently, think differently and act differently.

Membership of the Gurteen Knowledge Community is free.
Knowledge Community



     

home
back
contact
request help
visitor book
Friday 29 March 2024
01:41 AM GMT