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Demystifying Corporate Social Responsibility (CSR)

Posted to Gurteen Knowledge-Log by David Gurteen on 25 July 2011

 



Title

Demystifying Corporate Social Responsibility (CSR)
WeblogGurteen Knowledge Log
Knowledge LetterAppears in the Gurteen Knowledge Letter issue: 133
Posted DateMonday 25 July 2011 16:49 GDT
Posted ByDavid Gurteen
Linkshttp://en.wikipedia.org/wiki/Corporate_social_responsibility 
http://www.greengauges.eu/5steps 
http://en.wikipedia.org/wiki/Greenwashing 
http://www.linkedin.com/profile/view?id=2084105 
CategoriesSocial Business

I have never been a big fan of Corporate Social Responsibility (CSR) as I feel too often it is nothing more than a form of greenwashing.

On the other hand, many companies do take their social responsibility seriously, so maybe I should not be too sceptical.

What prompted me to comment on CSR? Well this guide on the subject How to profit using corporate social responsibility from Jim Craig - an old friend and colleague from my Lotus Development days. Request your free copy if you wish to learn more.



If you are interested in Knowledge Management, the Knowledge Café or the role of conversation in organizational life then you my be interested in this online book I am writing on Conversational Leadership
David Gurteen


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