Most pages on this site carry a banner ad at the top right hand corner of the page. Some pages have no ad, some have a fixed ad associated with that page but most have an ad that has been selected at random from a pool of banner ads. You may check this by refreshing this page - where you should see a different banner ad displayed each time.
Some ads are sponsored while others are ones that I have chosen to display because I believe in the cause of their associated organizations.
I track the statistics for most banner ads but in some cases for technical reasons or where the tracking takes place remotely, I am unable to do this.
The click-through rate (CTR) is obtained by dividing the number of impressions delivered, by the number of users who clicked on it. As of today (August 2005), a good CTR for a banner-ad is considered to be 0.2%.
Banner Ads can be in text or image (jpg or gif) format and must conform to the standard 468w x 60h pixels and their file size must be absolutely no more than 25k bytes. I do not support Flash banners.
The current pool of banner ads is shown below.
Inactive
If you are interested in Knowledge Management, the
Knowledge Café
or the role of conversation in organizational life then you my be interested in this online book I am writing on
Conversational Leadership
The Gurteen Knowledge Community is a global learning community
of over 21,000 people in 160 countries across the world.
The community is for people who are committed to making a difference:
people who wish to share and learn from each other and who strive to see
the world differently, think differently and act differently.
Membership of the Gurteen Knowledge Community is free.