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The Individualized Corporation by Sumantra Ghoshal, Christopher A. Bartlett

A Fundamentally New Approach to Management (Oct 1997)

 






Author

Sumantra Ghoshal ; Christopher A. Bartlett 

Publisher

HarperBusiness

ISBN-10

0887308066

First Published

October 1997

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ISBN 0887308066 

Categories

Business Management; New Ways of Working

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The Individualized Corporation 

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The Individualized Corporation by Sumantra Ghoshal, Christopher A. Bartlett The <i>Individualized</i> Corporation explores the collapse of an outmoded corporate form and reveals the emergence of a fundamentally different management philosophy -- one that focuses on the power of the individual as the driver of value creation in the company and the importance of the individual in management.



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One of six BLU lessons on 'how do you make people share' by David Gurteen.

In April 2005, BLU, the UK's Business Link University which no longer exists hired Fifty Lessons  to produce a series of video stories for them to which I (David Gurteen) was invited to contribute. This is one of those stories.

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Book
  The Individualized Corporation (Oct 1997) by Sumantra Ghoshal , Christopher A. Bartlett 
A Fundamentally New Approach to Management

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