I don't know about you but I have always been confused by the different types of Facebook entities: Profiles, Pages and Groups. Here is a brief description of each entity and how I am using them.
- A Facebook Profile is meant for individuals. This is what most people use. You can see my profile here:
David Gurteen's Facebook Profile
- To build a fan base on Facebook, in addition to a Profile, you can set up a Page. Pages can be for individuals, such as authors or celebrities, or for non-human entities such as products, companies, organizations and campaigns. I have created a Page for the Gurteen Knowledge website though I am not making much use of it at the moment:
Gurteen Knowledge Fan Page on Facebook
- A Facebook Group used to be the only place to really build a community on Facebook. However, now Groups look similar to Pages, which look similar to Profiles. Groups on Facebook are where deeper discussions can take place, whereas Pages and Profiles tend to be used for shorter comments.
I have created a Group for the Gurteen Knowledge Community. This has a little activity and I would encourage you to use it more. But the prime on-line location for the community is the Gurteen Knowledge Community Group on LinkedIn.
Gurteen Knowledge Community Group on Facebook
Take a look here if you want to read in more death about Facebook Profiles, Pages and Groups.