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Demystifying Corporate Social Responsibility (CSR)

Posted to Gurteen Knowledge-Log by David Gurteen on 25 July 2011

 







Title

Demystifying Corporate Social Responsibility (CSR)
WeblogKnowledge Log
Knowledge LetterAppears in the Gurteen Knowledge Letter issue: 133
Posted DateMonday 25 July 2011 16:49 GDT
Posted ByDavid Gurteen
Linkshttp://en.wikipedia.org/wiki/Corporate_social_responsibility 
http://www.greengauges.eu/5steps 
http://en.wikipedia.org/wiki/Greenwashing 
http://www.linkedin.com/profile/view?id=2084105 
CategoriesSocial Business

I have never been a big fan of Corporate Social Responsibility (CSR) as I feel too often it is nothing more than a form of greenwashing.

On the other hand, many companies do take their social responsibility seriously, so maybe I should not be too sceptical.

What prompted me to comment on CSR? Well this guide on the subject How to profit using corporate social responsibility from Jim Craig - an old friend and colleague from my Lotus Development days. Request your free copy if you wish to learn more.



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Tuesday 22 May 2012
12:24 AM GDT