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Weblog Entry
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The Blog Days of SummerThursday 29 August 2002 08:03 GDT |
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I had a phone chat last week with Jon Surmacz of Darwin Magazine who was writing an article on blogging so it was good to see a few referrals to my site this morning and even better to see when I clicked through that he has quoted me and provided a link to my weblog. Its an interesting article but there are no great new blogging insights - I will be interested though to see how many people click through to my weblog as this must be some sort of a measure of general interest in blogging/klogging. Kendall Young asks in a comment: I would be interested in seeing an actual case study of a large business utilizing a blog or blogs that increased the efficiency of their communication, and how has it compared to e-mail or IM?I know of a few examples and some are published in klogs but I cannot point to one good solid, well documented case study where they have been used effectively by a large organization though I suspect some of the large global organizations who were early Lotus Notes adopters may have some great case studies of this - though they probably do not recognize it as 'blogging'. My BA story, although not quite blogging is a great example of a large organization using 'blogging-like' technology to capture ideas from its employees and putting them into action.
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04:03 PM GDT |
