Date Monday 26 June 2017, 6:00pm - 9:00pm. This is a free event. Please arrive at 6:00pm or shortly after, which will give you time to settle in and meet other people. There will be some light refreshments available. The cafe itself will start prompt at 6:30pm.
Speaker Colin Strong
Colin is the Global Head of Behavioural Science at Ipsos. His academic background is in psychology, and he is – in essence - a consumer researcher.
He is passionate about the ways in which we can understand behaviour whether through market research techniques, behavioural science or data analytics.
His role with Ipsos means he works with brands and the public sector to create growth, profitability and policy innovation. You can find out more about him, and read some of his work at his website.
Overview of Topic
From John Dewey to Michael Gove: Experts are under attack from many quarters. Not least the area of behavioural science which suggests that experts are just as fallible as the rest of us.
So just what is expertise in Knowledge Management?
And would bots do a better job?
As we learn more and more about the way the human mind really works, how can we apply this knowledge to help us deal with the world of information super-abundance into which we are emerging?
Sponsor Argent LLP
3 Thomas More Square
London, E1W 1YW
David Gurteen Winn Wednesday : April 2017
David Gurteen Winn Wednesday Knowledge Café April 2017
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