Information, Knowledge and IT Consultants have much to offer businesses of every size. The challenge is to communicate the benefits of working with us to our potential customers. And that means... marketing!
You're warmly invited to join us for a Marketing Masterclass with Chris West.
Chris will take us through what we need to know about marketing - getting the right strategy, the research we need to do, and how to communicate our messages in the best ways to the right people. We will look at branding, positioning and identifying our unique selling points - and do so in the jargon-free language for which Chris' books have achieved an enviable reputation.
Before the Masterclass, Jennifer Smith, the co-founder of OneIS, will talk about marketing IM and KM to small businesses, and how we might overcome the challenges of marketing our skills to this new sector.
Flickr Slideshow: UNICOM Social Tools Conference, February 2007
Photo slideshow of UNICOM Social Tools Conference, February 2007
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